Pipedrive alternatives 2026: 9 CRMs compared by price
2026-10-22 · updated 2026-10-22 · 6 min read · Adam Axelsson, founder of Revexa
The cheapest Pipedrive alternatives cost $9 per user a month billed annually: Freshsales Growth ($11 monthly) and Close Solo ($19 monthly, one user only). Next come monday CRM ($12, from 3 seats), Zoho CRM ($14, free for 3 users), HubSpot ($20 list price, free for 2 users), folk ($24), Salesforce Starter Suite ($25), Salesflare ($29) and Attio ($35, free for 3 seats). Pipedrive itself costs $14 to $79 per seat billed annually. Stay on Pipedrive if Growth ($39) already does the job: it includes email sync, automations, sequences and forecasts, while Close, HubSpot, folk, Salesflare and Attio charge $48 to $99 a seat for sequences (Close calls them Workflows).
Checked on 22 October 2026 against each vendor's pricing page as a US visitor sees it, and from Sweden for the European price. Prices are per user a month, exclude tax and are shown as billed annually, with monthly billing in brackets. Revexa builds Leo, a buying-signal agent that connects to Pipedrive; it is not a CRM and is not in the list.
Order: the lowest price per user a month, billed annually, for the cheapest paid plan, as a US buyer sees it. Limited-time offers and free plans don't count, and ties are alphabetical.
Why teams look for Pipedrive alternatives
Pipedrive's four plans cost $14 (Lite), $39 (Growth), $59 (Premium) and $79 (Ultimate) per seat a month billed annually, or $24, $49, $79 and $99 billed monthly; EU buyers pay the same figures in euros. There is a "Free 14-day trial. No credit card required." but no free plan. Our Pipedrive pricing breakdown has every plan and limit. The usual reasons to leave:
- Add-ons on top of seats. LeadBooster (lead capture) starts at $32.50, Smart Docs at $32.50, Web Visitors at $41, Projects at $16 and Campaigns (email marketing) at $13.33 a month. LeadBooster comes with Premium; on Lite and Growth you buy it.
- Key features sit on Growth. Lite has no email sync, automations or sequences; Growth adds "Full email sync with tracking" and "Automations and nurturing sequences".
- No refunds. Pipedrive's terms say that, except as set out in them, "in no event shall Client receive a refund of any Fees prepaid hereunder".
- Missing channels. In a 2024 r/CRM thread, a Pipedrive customer of over three years wrote that "they nickel and dime you for everything and it's gotten worse" and wanted SMS, "another place Pipedrive lacks" (Reddit, a single, unverified post). They later moved to Zoho.
9 Pipedrive alternatives compared by price
| CRM | Per user, billed annually (monthly) | Free plan or trial | Sequences or automation from | Best for | What you lose vs Pipedrive |
|---|---|---|---|---|---|
| Close | Solo $9 ($19), 1 user; Essentials $35 ($49) | Free trial | Workflows (automated email, SMS and call follow-ups) on Growth, $99 ($109) | Teams that sell by phone: calling, email and SMS built in | Automation costs $99 a seat, against $39 on Pipedrive Growth |
| Freshsales | Growth $9 ($11); same in euros | 21-day trial | Basic workflows on Growth; sequences on Pro, $39 ($47) | The lowest price for a team CRM with chat, email and phone | Contact scoring and deal insights also wait for Pro |
| monday CRM | Basic $12 ($18) per seat, from 3 seats; same in euros | 14-day trial | 250 automations a month on Standard, $17 ($25); email sequences on Pro, $28 ($41) | Teams already planning work in monday.com | A one-seat plan: the smallest option is 3 seats |
| Zoho CRM | Standard $14 ($20); €14 billed annually in Europe | Free for 3 users | Workflow automation from the free plan; Cadences (automated follow-ups) from Standard | The most features per dollar, and the wider Zoho suite | Pipedrive's simplicity: more to set up |
| HubSpot Sales Hub | Starter $20 list; new customers $7 billed annually or $10 monthly for a limited time | Free for up to 2 users | Sequences on Professional, $90 ($100 paid monthly on an annual commitment) plus $1,500 onboarding | Teams that also run marketing in HubSpot | Cheap sequences: $90 plus onboarding, against $39 |
| folk | Standard $24 ($30); €22 (€27) in Europe | 2-week trial | Email sequences on Premium, $48 ($60); €43 (€54) | Relationship-led selling from LinkedIn and email | Sequences and dashboards cost $48 a seat |
| Salesforce Starter Suite | $25, billed monthly or annually; 25€ in Europe | Free Suite at $0; free trial | Sales flows on Starter; forecasting on Pro Suite, $100 billed annually | Teams that expect to grow into Salesforce | Forecasts, included in Pipedrive Growth, cost $100 a seat |
| Salesflare | Growth $29 ($39); same in euros | Free trial | Multi-step email workflows on Pro, $49 ($64) | Small teams that hate data entry | Sequences cost $49 a seat, against $39 |
| Attio | Plus $35 ($44), up to 10 seats; €31 (€39) in Europe | Free for up to 3 seats | Sequences and call intelligence on Pro, $79 ($99); €74 (€93) | Startups that want a flexible data model | Sequences cost $79 a seat, and Plus stops at 10 seats |
"Best for" and "What you lose" are our judgement; the other cells are vendor statements. Pipedrive Growth, for comparison: $39 billed annually ($49 monthly) with email sync, automations, sequences and forecast reports.
What to know about each alternative
- Close. Solo is "Limited to 1 user", "Limited to 10k leads" and "Workflows not included". Essentials adds team use; workflows start on Growth. "Calling is charged based on usage", and the free trial includes $5 of calling and enrichment credits. From Sweden the page shows the same dollar prices.
- Freshsales. Growth lists Kanban view, contact lifecycle stages, chat, email and phone, and basic workflows. Pro adds contact scoring, deal insights, territory management and sales sequences. Enterprise costs $59 ($71). The euro prices match the dollar figures.
- monday CRM. You choose a team size from 3 seats upwards (3, 5, 10 and so on), so the cheapest real bill is 3 × $12 = $36 a month billed annually (our calculation). Pro includes 25,000 automations a month and email sequences. There is no free version: "Your first option to use monday CRM for free is a 14-day trial."
- Zoho CRM. Free for up to 3 users, with workflow automation. Standard adds mass email, built-in calling, multiple pipelines, web forms, forecasting and data enrichment; Professional costs $23 ($35). The same Reddit poster who left Pipedrive liked Zoho better but noted "There is a learning curve though" (2025, unverified).
- HubSpot Sales Hub. Free for up to 2 users. Starter includes calling, a notetaker, a prospecting agent and intent signals, but sequences, forecasting and conversation intelligence start on Professional. From Sweden the page shows Starter at €7 and Professional at €90 per seat. See HubSpot Sales Hub pricing.
- folk. Standard includes pipeline management, email campaigns, contact enrichment, a LinkedIn extension and "Email, calendar & WhatsApp sync". Premium adds custom objects and deals, email sequences, dashboards and API access. Europe sees lower euro prices than the dollar figures.
- Salesforce Starter Suite. Includes lead, account, contact and opportunity management, "Built-in Sales Flows and Lead Routing" and email marketing. Pro Suite adds "Sales Quoting and Forecasting". The full Sales Cloud editions start at $195 a user a month billed annually.
- Salesflare. Captures contact and company data from email, signatures and social profiles, logs meetings and calls, and works in LinkedIn, Gmail and Outlook. Growth includes 5 lead credits a month, Pro 100. Enterprise costs $99 ($124) with a minimum of 5 users.
- Attio. The free plan covers up to 3 seats and Plus up to 10. Pro adds "Call Intelligence & sequences", permission controls and advanced reporting; Enterprise is priced on request.
When to stay on Pipedrive
Our judgement, from the plans above:
- Growth already covers you. $39 a seat billed annually buys email sync, automations, sequences and forecasts. Freshsales Pro ($39), monday CRM Pro ($28, from 3 seats) and Zoho CRM Standard ($14, with Cadences) offer sequences for the same or less; Close, HubSpot, folk, Salesflare and Attio charge $48 to $99 a seat for them.
- You use Nova. Pipedrive's meeting intelligence (pre-call briefs, call transcripts and CRM updates) "is included in all plans, at no additional cost" (Nova).
- Your cost problem is one add-on. If LeadBooster is the extra, Premium ($59) includes it; compare that with switching costs before you migrate.
- Your data is clean but your pipeline is thin. A new CRM won't add leads. Start with the deals you already have: our guide to finding dormant leads in Pipedrive shows how.
If the problem is pipeline, not the CRM
Many teams shopping for a CRM really need more first meetings. Leo by Revexa (ours) is a buying-signal agent that connects to Pipedrive: it watches signals such as hiring, funding and new executives, drafts LinkedIn messages and emails that you approve by default, keeps customers and open deals out of outreach and brings lost deals back when a new signal appears. It costs $99 a month in the US, €89 in Europe and 999 SEK in Sweden, excluding VAT (pricing). Wrong choice if you need a CRM: Leo works alongside one.
Frequently asked questions
What is the best alternative to Pipedrive?
It depends on why you are leaving. For a lower price, Freshsales ($9 per user billed annually) or Zoho CRM ($14, free for 3 users); for phone-heavy sales, Close; for marketing in the same tool, HubSpot; for a flexible data model, Attio.
What is the cheapest alternative to Pipedrive?
Freshsales Growth and Close Solo both cost $9 per user a month billed annually, but Close Solo is limited to one user. Zoho CRM is free for up to 3 users, HubSpot for up to 2 and Attio for up to 3 seats. Pipedrive's cheapest plan, Lite, costs $14 billed annually or $24 monthly.
Is there a free alternative to Pipedrive?
Yes. Zoho CRM is free for 3 users with workflow automation, HubSpot is free for up to 2 users, Attio's free plan covers up to 3 seats, and Salesforce offers a Free Suite. Pipedrive has only a 14-day trial.
Is HubSpot cheaper than Pipedrive?
At the entry level, yes: HubSpot Starter lists at $20 per seat, with a limited-time price of $7 billed annually for new customers. For sequences, no: they need Sales Hub Professional at $90 per seat billed annually plus $1,500 onboarding, against $39 on Pipedrive Growth.
Can I get a refund from Pipedrive when I switch?
Usually not. Pipedrive's terms say that, except as set out in them, the client never receives a refund of prepaid fees. Time your switch to the end of a billing period; prices and terms are in our Pipedrive pricing guide.